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Where Flavor Breaks Free

Chicken tikka masala belongs in a taco, fight me. Or fight Velvet Taco. They're the ones breaking culinary rules for your benefit. We created a scrappy social campaign that called on Dallasites to let their palettes off their leashes. At the end of the day, DFW outperformed all of Velvet Taco's other markets after previously lagging behind. 

Fun fact: I taught the CEO what "brat" and "ate and left no crumbs" means. His college age daughter hates me for it. (probably)

 

Team: Ryan Shivers, Chris Shafer

2024

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